ZenseAI (hereinafter referred to as "the Platform" or "we") is committed to protecting the privacy of the teachers, students, and schools that use our services. This Privacy Policy explains how we collect, use, store, and protect your personal data, as well as the rights you have regarding that data. This policy applies to all services we provide, including but not limited to the ZenseAI application and associated websites.
1. Information We Collect
The Platform collects various types of information based on our operational needs and functional requirements. This information includes data that you actively provide as well as data automatically gathered through system monitoring. Its primary purposes are to enhance the quality of instructional materials, deliver personalized learning experiences, ensure secure operation of the platform, and comply with applicable laws and regulations. Below is a detailed description of the types of information we collect and their intended uses:
1.1 Information from Teachers and Schools
- Account Information: This includes the school name, teacher's name, their role, valid email address, and other contact details provided during registration. This information helps verify user identity and deliver personalized services.
- Course and Content Information: This includes the teaching materials uploaded by teachers, course plans, and content generated through interactions with students, etc. Such data assists in optimizing course structures and enables targeted content recommendations.
1.2 Student Information
- Basic Information: This includes the student's name, student ID or user ID (provided by the school), age, grade, and other personal identification details. These data help in designing personalized learning paths and achieving precise management.
- Learning Data: This includes the student's progress on the platform, test scores, interaction records, and learning preferences, etc. Through data analysis, we continuously optimize our teaching models and learning strategies.
1.3 Automatically Collected Technical Information
- Device Information: This includes details such as the model of the device used, operating system, browser information, and version numbers to ensure compatibility across various devices.
- Usage Data: This comprises data on visit frequency, session duration, features used, and system error reports, all of which support data-driven improvements.
- IP Address and Geolocation Information: Used to analyze traffic trends, enhance platform security, and prevent unauthorized access.
- Token Usage Data: Utilized to calculate your usage (in terms of Credits), thereby further enhancing service performance and user experience.
2. How We Use Your Information
We use the collected information for the following purposes, with the core objectives of continuously improving the quality of our services, strengthening data security, and delivering precise, personalized optimizations based on user needs:
2.1 Provision and Enhancement of Services
- User Behavior Analysis: We employ advanced data analytics techniques to deeply analyze user visit frequencies, interaction patterns, and preference trends on the platform, enabling us to accurately understand user needs and behaviors.
- Usage Calculation: By meticulously monitoring user actions, we quantify usage in units of Credits to continuously optimize resource allocation and overall service performance.
- Chatbot Optimization: For the Chatbot feature within our Tools, we continually enhance its performance based on real-time usage data and user feedback, aiming to provide teachers with more efficient course management, real-time learning progress analysis, and related support services.
- System Performance Optimization: Overall, we analyze user behavior data to progressively improve our platform's backend infrastructure and user interface design, ensuring a stable, responsive experience that meets user expectations.
2.2 Security and Compliance
- Identity Verification and Access Control: We employ multi-layered verification mechanisms to ensure that user identities are authentic and strictly control data access to prevent unauthorized use. (User access tokens are stored only in the user's browser.)
- Regulatory Compliance and Risk Management: We strictly adhere to the relevant laws and regulations in Hong Kong and internationally, regularly reviewing and updating our security measures and performing comprehensive risk assessments to ensure data security and system stability.
- Anomaly Monitoring and Early Warning: A real-time security monitoring system is in place to promptly identify and respond to potential security threats, ensuring the overall safety of platform operations.
2.3 Communications and Support
- Technical Support and User Service: We provide round-the-clock technical support to promptly respond to any user inquiries, ensuring a smooth and uninterrupted experience.
- Important Notifications and Information Updates: When there are platform updates, policy changes, or other major modifications, we disseminate the latest information through multiple channels (such as email and platform announcements) to ensure timely and accurate communication.
- User Feedback Collection: We have established a comprehensive feedback system to proactively collect and address user opinions and suggestions, which serve as vital references for future improvements and new feature development.
2.4 How We Use Cookies and Similar Technologies
When you use our services, to ensure the proper functioning of our website or application, we may store small data files known as cookies on your computer, mobile device, or other equipment. Cookies typically contain an identifier, the website name, and a series of numbers and characters. Their primary function is to facilitate your use of our products and/or services, while also helping us count visitors and analyze user behavior, thereby continuously enhancing the quality of our services.
2.4.1 Purposes of Using Cookies
We utilize cookies and similar technologies (such as pixel tags and device fingerprinting) to achieve the following objectives:
- Ensuring Smooth Operation: Cookies record your login status, ensuring that you can access and use our services seamlessly.
- Enhancing User Experience: By remembering your preference settings (such as language selection, font size, etc.), we can provide a more personalized and convenient experience.
- Analysis and Statistics: Cookies help us collect data on how you interact with our services (for example, pages visited and time spent), which allows us to further refine and optimize our offerings.
- Security and Fraud Prevention: Cookies are used to detect abnormal login behavior or potential security risks, thereby protecting your account.
2.4.2 How We Use Cookies
- Essential Cookies: These are necessary for the normal operation of the website or application, for instance, verifying your identity during login and preventing unauthorized access.
- Functional Cookies: These cookies record your personal preferences (such as language or username), facilitating a more personalized service.
- Performance and Analytical Cookies: We use these cookies to collect data on user interactions with our services, enabling us to determine which pages are most popular and thereby continuously improve our products and services.
- Advertising and Behavioral Analysis Cookies: In certain cases, we may use cookies to display content or advertisements relevant to your interests.
2.4.3 Third-Party Cookies
Our services may include cookies provided by third parties, such as Google Analytics or those from advertising partners. The use of these cookies is governed by the respective third parties' privacy policies; we encourage you to review these policies for more information.
2.4.4 Managing and Deleting Cookies
You can manage or delete cookies according to your preferences. Common methods include:
- Browser Settings: Most web browsers allow you to view, delete, or block cookies. Please manage these settings through your browser's "Settings" or "Options" menu.
- Clearing Cookies: You can clear all cookies stored on your device; however, this might result in certain functionalities (such as automatic login or saving user preferences) not working correctly.
- Refusing Cookies: If you choose to refuse or disable cookies, you may be unable to log in and use our platform as intended.
3. Sharing and Disclosure of Information
We are committed to not publicly disclosing, selling, transferring, or otherwise sharing your personal data with any third parties. We may only disclose your information under the following circumstances:
3.1 Cooperation with Service Providers
We may collaborate with trusted third-party service providers (such as cloud storage or data analytics companies) to support our service operations. These third parties are only permitted to process your data in accordance with our instructions and must adhere to strict confidentiality obligations.
3.2 Legal Requirements
We may disclose your information when required by law or necessary to comply with legal obligations.
3.3 School Authorization
Based on explicit authorization from the school, we may disclose students' conversations, learning data, and related reports to the respective school.
4. Storage and Security of Information
4.1 Information Storage
- Our servers utilize Amazon Web Services, located in Singapore, and adhere to local data protection laws.
- Unless a user requests that their database be stored independently on a school server, we will not store user data on a school's server.
- We retain your personal data only for the period necessary to fulfill the purposes for which it was collected or as required by law, unless otherwise mandated.
4.2 Information Security
We employ industry-standard technical and organizational measures to protect your data, including:
- Data Encryption: Encrypting your data during transmission and storage.
- Strict Access Control: Utilizing authentication mechanisms to ensure that only authorized personnel can access your data.
- System Security Audits: Regularly conducting security audits and promptly addressing any identified vulnerabilities.
5. Your Rights
Under Hong Kong's Personal Data (Privacy) Ordinance (PDPO) and other applicable privacy laws, you have the following rights:
- Right to Access: The right to access the personal data we hold about you.
- Right to Rectification: The right to request correction of any inaccurate or incomplete information.
- Right to Deletion: Where permitted by law, the right to request the deletion of your personal data.
- Right to Object: The right to oppose certain types of processing of your personal data.
To exercise these rights, please contact us using the details provided below.
6. Privacy of Minors
We place great importance on protecting the privacy of students, especially minors. The personal data of students is used solely for educational purposes as authorized by the school, and any such processing must have the approval of the school or teacher.
7. Third-Party Services and Links
Our services may contain links to third-party websites or services. We are not responsible for the privacy practices of these third parties and recommend that you review their respective privacy policies before using their services.
8. Changes to the Privacy Policy
We may update this Privacy Policy as needed due to business requirements, legal changes, or technological advances. In the event of significant changes, we will notify you through reasonable means (e.g., in-app notifications or email). We encourage you to review the latest version of this Privacy Policy periodically to stay informed.
8.1 Scope of Significant Changes
Significant changes may include, but are not limited to:
- Major modifications in our service model (such as changes in the purposes, types, or methods of processing personal data);
- Significant alterations to data sharing or third-party collaborations;
- Changes in the manner in which users can exercise their rights;
- Updates to contact details or data protection officers.
8.2 User's Right to Knowledge and Choice
We encourage you to review this Privacy Policy periodically. Should you disagree with any updates, you have the right to discontinue using our services; continued use will be deemed acceptance of the updated Privacy Policy.
9. Contact Us
If you have any questions regarding this Privacy Policy or wish to exercise your rights, please contact us:
- Email: enquiry@zenseai.io
- Phone: +852 5114 8760
- Address: Room 2110, Tung Ao, 1 Chap Kiu Street, San Po Kong